Clik here to view.
Mobile Targeting: Buying Audiences Without UDIDs
ADOTAS – Apple has quickly and undoubtedly become the ultimate showman in today’s fast-paced technology theme park. Product launches leave captivated crowds in awestruck silence and amazement. Magical...
View ArticleClik here to view.
Metaresolver Unveils Data-Driven Mobile Ad Platform
SAN FRANCISCO (September 26, 2012) – Metaresolver launched its mobile advertising platform today, providing next generation mobile ad buying on a foundation of cleaner data, more efficient inventory...
View ArticleClik here to view.
It’s (Past) Time to Solve the Mobile Dilemma
Marketers are in a race to the top – or the bottom. The choice is theirs. To make it they’re going to need to pull their heads out of the sand and wrap them around the reality of mobile marketing....
View ArticleClik here to view.
It’s Not Digital – It’s Mobile
ADOTAS — One of the biggest mistakes advertisers can make is to assume that the content they create for one platform can quickly or easily be reused across many. The truth is that broadcast, digital,...
View ArticleClik here to view.
Does Mobile Display Even Work? How Geo-Location and Cross-Platform Ads Will...
ADOTAS — The potential of mobile advertising is huge. And yet, many are still wondering when the platform will finally mature enough to handle the more immersive forms of advertising and rich-media...
View ArticleClik here to view.
PlaceIQ and Rentrak Partner to Extend TV Targeting to Mobile
NEW YORK, February 5, 2014 (ADOTAS) – PlaceIQ, the company building more accurate audiences with location, time and real-world behavior, today announced its partnership with Rentrak, the leader in...
View ArticleClik here to view.
PlaceIQ Closes $15 Million Series C Funding Round Led by Harmony Partners and...
NEW YORK , February 10, 2014 (ADOTAS) – PlaceIQ, the company building more accurate audiences with location, time and real-world behavior, today announced that it has raised $15 million in a Series C...
View Article
